Keep on the lookout for novel and interesting ideas that others have used successfully. Your idea needs to be original only in its adaptation to the problem you are working on.
… you might think that political correctness dampens creativity in groups. But a new study … suggests just the opposite: Particularly in coed groups, asking people to be politically correct … leads to more creative, novel ideas.
All behaviour consists of opposites. Learn to see things backward, inside out and upside down.
The scariest moment is always just before you start.
Your first 10,000 photographs are your worst.
Granted, sorting bad ideas from good isn’t easy. One trick that works for us is a cooling-off period. Ideas nearly always seem brilliant when they’re hatched, so we never act on a new idea for at least 24 hours.
Q. Any advice for young filmmakers?
A. Marry rich.
[a] team studying academic submissions [for funding] found that SLIGHTLY NOVEL medical proposals got the highest ratings… Newer ideas generally got worse ratings. [It seems that] there is an “optimal newness” for ideas that lives somewhere between the fresh and the familiar…
[Our] culture worships creativity, but mostly in the abstract. Most people really don’t like new ideas that sound entirely new, particularly the experts that often have to approve them. The trick is learning to frame new ideas as old ideas: to make your creativity seem, well, not quite so creative.
The absolute killer of creativity is interruptions. You’ve got to get rid of those damn iPhones and those damn open plan offices.